01 — Integrated Medical Branding
Your name and your clinic: one image, not two.
Integrated Medical Branding is for doctors who want their name and their clinic to read as one. We build your personal brand, align it with the clinic's, and map the patient journey from first search to booked appointment, backed by a clinic booking and management system. Everything stays within your country's medical advertising regulations. Trust comes before the appointment.
For doctors and clinics02 — Is this you?
- You want to be the face of your clinic, not just a name on the door.
- Bookings still run on phone calls and paper.
- Your patients trust you, but first-time searchers find nothing to reassure them.
Not for you if: you want before-and-after photos of patients, or promises about treatment outcomes or patient numbers. Medical trust isn't built by breaking medical rules.
03 — The stages
All seven stages, including six months of brand management after handover, because medical trust is built over time.
Diagnosis
- 00First assessment
- 01Brand analysis
Positioning
- 02Brand strategy
Engineering
- 03Tone of voice
- 04Visual identity
Presence
- 05Online presence
- 06Brand management
04 — What you receive
Diagnosis
- First assessment summary
- Analysis of your brand and your clinic's, with a gap record
Positioning
- Your personal brand strategy, with a dedicated clinic chapter
Engineering
- Tone of voice guide and copy for both sites
- Visual identity for you and the clinic (refined or new)
- Photo and on-camera guide
Presence
- Patient journey linked to the clinic booking and management system
- Your personal page + clinic website
- Google Business Profile
- Brand film and photo library
- Template system
- 6 months of brand management
05 — Why two sites?
A personal page that builds your name and expertise, and a clinic site that serves patients and leads them to book. The first goes wherever you practise; the second serves the place. They link together, so patients see one image.
06 — What we need from you
- A decision-maker in the core sessions
- Recordings of you speaking naturally, or voice answers to 10 questions we send
- Domain and hosting in your name
- Admin access to your accounts (never passwords)
- Your official address and number
- Written consent from anyone who appears on camera
- Real signage and print sizes
- Photos of your space
- A shoot day and location
We never ask for patient data.
07 — How we proceed
Gap record
We agree on the three biggest problems and sign them off before any solution.
Positioning statement
Nothing is designed until it's approved.
Handover receipt
Delivery after the launch checklist, with source files.
08 — Timeline
(about 7–10 weeks)
plus 5–7 days for a new identity
The timeline starts once we have everything we need from you. It pauses while we wait for your approvals, and doesn't include Google's verification time.
09 — Common questions
How much does it cost?
After the first assessment. It depends on your brand's condition and the level of execution, and you'll receive it in a written proposal. Pricing never comes before diagnosis.
Do you guarantee clients or sales?
No. No one can guarantee a client's decision. What we commit to: building what's real about you so it reads as it is, and measuring change against your starting point, including what hasn't moved yet.
What if this isn't the right system for me?
It shows up in the first assessment or the analysis, and we'll recommend the right one. Sometimes the honest answer is that we're not the right fit.
Can I skip straight to execution?
Not within a full system: nothing gets designed before we know what it has to say. You can still order a single service, like a website or templates.
Do you publish before-and-after photos or patient testimonials?
No. Proof comes from your documented expertise only, and all medical content is reviewed against your country's regulations before it's published.
Why six months of brand management?
Because medical trust is built over time, not in a single launch. What isn't maintained erodes.
10 — Next step
Start with a first assessment.
One session. A straight answer.
Or message us on WhatsAppAll medical content is reviewed against the medical advertising rules of the clinic's country before publishing.